Hollywood Skaters Prowl the Set in an Aaron Rose and André Saraiva Film for L'Officiel Hommes
“Paramount Studios is fantastical by nature,” says artist and filmmaker Aaron Rose of the faux New York City streets and sun-baked Los Angeles location of today’s cinematic fashion short. Sweeping through the vacant lot, Rose and his co-director, L'Officiel Hommes editor André Saraiva shot a dreamlike portrait of professional skateboarders Jerry Hsu, Austyn Gillette, and Josh Harmony, besuited in Dior Homme, Saint Laurent, and Prada. Set to the epic pop of Duran Duran’s “The Chauffeur,” the slow-motion skaters are confronted by a trio of models in lace lingerie led by Belgian beauty Anouck Lepere, in a touch that echoes the band's 1980s videos. “It is his bicoastal perspective which started the idea for the film,” explains Saraiva of Rose’s past as founder of downtown New York institution Alleged Gallery, that is juxtaposed with his recent experience as a West Coast-dwelling artist. “We share a similar evolutionary process as creators, so it was natural to work together,” says Rose of his multidisciplinary Paris-based collaborator. “We were shooting two elements simultaneously, this film and a photo editorial. André would be shooting photos, then all of a sudden, he would hand me the stills camera. It was a wonderfully creative ping-pong volley.”
A Surreal Take on the Age-Old Dilemma of What to Wear
Model Molly Smith finds herself trapped in a never-ending outfit change, wrapped up in various pieces from Miu Miu, Meadham Kirchoff and Alexander McQueen in today’s kinetic fashion film shot by Joshua Stocker and styled by NOWNESS regular, Agata Belcen. “I wanted to create a film that felt seamless, without the cuts interfering with the experience,” explains Stocker of his first fashion film, set to music by London-based indie pop act, Scanners. “Collaborating with a stylist, we worked out how each piece integrated into the narrative, whether it is a dress that falls to the floor, or a skirt which is pulled up to reveal a new outfit.” The award-winning director is a graduate from London’s Chelsea College of Art & Design and is noted for his visual effects-laden work, including music promos for Skream and Gem Club, alongside a 3D data art film with Google Creative Lab’s Aaron Koblin.
Additional credits: Makeup by Celia Burton at CLM. Hair by Yoshitaka Miyazaki at Untitled Artists London.
Day 2: The Director and Illustrator Talks Superpowers and Brilliant Inventions with the Creative Class
Purple magazine publisher Olivier Zahm, curator and filmmaker Aaron Rose and music video director Floria Sigismondi are among the creative bigwigs who are quizzed on everything from their fantasy powers to favorite smells by British filmmaker Quentin Jones in today’s short film. Each of them took part in last month’s LA-centric Semi-Permanent event–a traveling global conference of multidisciplinary exhibits, talks, and workshops designed to foster creative thinking–when captured on camera and grilled by the Cambridge philosophy graduate. London-raised and recent New York transplant Jones is a multifaceted filmmaker using her talents as illustrator, director and sometime model in her imaginative and visually arresting films for publications including Vogue and AnOther and clients such as Chanel and Kenzo. Here, we reverse the interrogation and turn the director’s questions back on her.
What do you find most inspiring creatively about LA?
Quentin Jones: Could LA be the opposite city to London? Maybe not quite, but something about being in a place so different to your hometown is freeing. Londoners in LA can re-invent themselves and shake off the cynicism that comes with Tesco and wet streets. I also find the emerging art-scene in LA really interesting too–mainly because I don't associate easy living with artistic hubs. I am curious to see the collective progression of ideas from LA artists in the next decade. I wonder how my work would change if life were a sunny blur of low-rise buildings, chopped salads and highways.
What do you consider to be the greatest invention?
QJ: Peanut butter. Or am I confusing addiction with admiration?
3 words to describe your current state of mind?
QJ: Rendering, excited, and inky.
Which actor (dead or alive) would play you in a movie of your life?
QJ: River Phoenix.
What is your favorite drink?
QJ: A gin dirty martini, extra dirty.
What's your earliest creative memory?
QJ: My dad taking me to draw cacti at a museum in Toronto.
Which animal would you least like to look like?
QJ: A sheep. It would be really hard to focus if my eyes faced opposing walls.
The name of your autobiography?
QJ: Diaries of the accidental.
QJ: The stems of tomato plants.
What's your creative comfort zone?
QJ: Definitely editing on After Effects. But it is also pretty tedious. Oh and making images with black ink and white paper. I could do that forever and not get bored.
If you were a superhero what would your power be?
QJ: My superpower would be a driver. With a selection of shoes in the boot.
The next Semi-Permanent conference will take place in Sydney, May 24-25.