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Dieter Rams with wall mounted modular system comprising the BRAUN TG60 tape player, TS45 speaker and L450 radio unit.
“I have this unit hanging on the wall of my atelier. The sound quality is amazing:
I listen to music by connecting my iPod to this unit produced in 1960's.”
Jun Takahashi
Photo by Koichi Okuwaki, courtesy of the Design Museum -
Braun TP1 Portable player
“I've been looking for this for a long time (to buy), but I cannot find it.
This was released in 1959...I believe this is the oldest portable player on the market.”
Image from Braun: Fifty Years of Design and Innovation -
Braun LE1 Speaker
“It is a pretty big full range speaker. We are actually using this speaker at our store in Tokyo.This speaker just cannot be ignored.”
Image from Braun: Fifty Years of Design and Innovation -
Braun T41 transistor radio
“The balance of the size and the design is impeccable.
I've been looking for this as well, but it’s not yet found...”
Image from Braun: Fifty Years of Design and Innovation -
Vitsoe 620 Chair Programme
“Both the comfort and the design make this chair a masterpiece, I think.
There are so many other great pieces of furniture designed by Dieter Rams.”
Image courtesy Vitsoe
Less is More
Jun Takahashi on Dieter Rams
In Dieter Rams’s 40 years at German electronics company Braun—during which he also designed an iconic range of furniture and shelving for Vitsoe—he pioneered a starkly modern approach to product design that set the standard for the rest of the industry. His most recent devotee is fashion designer Jun Takahashi, who cites Rams as an inspiration for his Undercover spring 2010 collection. Today NOWNESS celebrates a new exhibition of Rams’s work, currently showing at London’s Design Museum with a gallery of Takahashi’s favourite Rams designs, taken from Braun: Fifty Years of Design and Innovation, published by Edition Axel Menges.
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